About the project
Huskey Financial Consulting isn’t your run-of-the-mill wealth management service, meaning we didn’t want to give them run-of-the-mill financial industry branding and photography. They focus on a humanistic, education-first approach to work with their clients instead of for them, so we wanted to create a visual design and genuinely personable photos that feel approachable above all else.
To create their new look, we played off the last name of the founder to add husky imagery to their logo, drawing on cool tones for the color scheme. In addition to their visual branding, we also directed a photo shoot and wrote the perfect brand story that encapsulates the quality of work they provide in helping their customers plan for the future.